THE DRAFT BEER PROFIT MODEL BY MICRO MATIC USA

The Profit in One Keg

Each 15.5-gallon keg (½ Barrel) contains 1984 ounces of beer.

Realistically, you could expect to get at least 130-140 16 oz pints (if a 16oz pint is served with a ¾ inch head it has approx 14oz in the glass) from that keg.

If a pint of beer was sold for $3.00, this would generate a gross profit of $390-$420.

The net profit from a keg based on the aforementioned figures (after subtracting the wholesale cost of the keg) would be approximately $310-$340.

The Profit from 5 Kegs/Week 

In a retail establishment if only five kegs a week are sold, a profit of over $80,000 a year in possible.

5 kegs/week X 52 = 260 kegs/year

260 kegs X $320 = $ 83,200 net profit

Cheers Friends!

SCDBS Crew

LONG DRAW SYSTEMS, AKA GLYCOL COOLED

Many of you are familiar with Direct Draw Systems aka Kegerators where kegs are stored in a cooler and the beer tap is directly above the kegs. Long Draw Systems, aka Glycol Cooled Systems, are installed where the kegs are stored in a walk-in cooler some distance away from the tower. In order for your beer to pour the way you want it, you will need a Glycol Machine which pumps food grade antifreeze lines that surround the beer lines. This keeps your beer cold from the cooler to the tower. Long Draw Systems allow for more beer taps as well, depending on the size of your cooler.

There are many options in installing a draft beer system. To find out which system fits your establishment best, call us for  a complimentary evaluation.

Cheers friends!

-SCDBS Crew

Photo provided by MicroMatic

MYTH #1: BEER IS BEST SERVED AS COLD AS POSSIBLE

FACT: FLAVOR EMERGES WITH A BIT OF WARMTH

This is TRUE! We’ve all been stooped by advertising campaigns by Budweiser and Coors Light. The advertisement bottles are cold enough to drink when the mountains on the bottle turn from white to blue. Beer is actually best consumed warmer, around 46 to 50°F. You will normally see draft beer served between 38 and 42°F. Flavor and aroma are reduced when it is cold. You can warm the beer by cupping it in your hand for a couple minutes and your beer will be at the right temperature. Now you’ll actually taste the flavor of the beer.

WINE ON TAP SAVE $$$?

Wine on TAP! 
Yep, you heard it! I said WINE ON TAP! Recently, this has become one of the most requested products. Why is that? With wine on tap, our clients save 80% than if they were to purchase bottled wine! No wonder it’s become so popular…

Cheers!